With USATF National Champs behind us and the big-time European season about to kick off, elite track and field is in full swing. The average American fan probably wouldn't know that though. Heck, they might not have even known that Jamaica and the U.S. had their World Championship trials / National Championships last weekend. What to do? Michael Johnson thinks he has a solution. In this article MJ proposes 3 things to save and promote the sport of track and field:

1. Shorten competitions and offer only competitions that young fans will be interested in (with perhaps city vs city competitions)
2. Focus on the pure competition between the athletes rather than records
3. Attract more sponsors by loosening individual sponsorship restrictions