Guru is all about style – Coach is all substance
Guru is a fountain of information & disconnected facts – Coach is about knowledge
Guru has secret training methods – The coach is open and shares
Guru puts other down to make himself look good – Coach uplifts and gives credit where it is due
Guru expects everyone to drink the Kool-Aid – Coach offers pure water
Guru has no question, all the answers – Coach is guided by questions
Guru makes exorbitant claims of success – Coach lets actions speak for themselves
Guru is on the front page – Coach is on the back page
Guru follows the $$$$ – Coach is driven by principle
Guru complexifies – Coach simplifies
Guru is exclusive – Coach is inclusive
Guru is in the spotlight – Coach is in the background
Guru is conditional – Coach is unconditional
Guru is a shooting star – Coach is a shinning star